Print’s Not Dead If You Know How To Use It
Print media is lurking in your mailbox. It might already be in your home, showing up at your door day after day, or in your library stacked as neatly as the shelves. But wait—isn’t print dead?
Does Your Bank’s Marketing Make You Look Outdated & Inconvenient?
4 minute read
Does your marketing sell the advantages of working with your regional bank or credit union? Or does it reinforce negative stereotypes that prevent people from doing business with you?
Shared Purpose + Faith In Others = Crushed Goals
3 minute read
I was heading to Portland, OR for Hood to Coast, a 199-mile relay race, when I realized I was flying across the country to do two things that exhaust me – run and meet new people. In addition to running, I was joining 11 strangers for two days, spending many sweaty hours together in a van.
Why You Should Arm All Employees with Marketing Messages and Sales Strategies
2 minute read
Aligning a company’s sales strategy across departments is no longer just a good idea, it’s imperative to driving sustainable revenue. It’s crucial to ensure everyone in your organization is working together to create the best customer experience. Removing any disconnect and creating a sense of purpose also creates accountability and improved collaboration.
Banks Must Update Digital Infrastructure to Improve Customer Experience
3 minute read
Consumers have been banking online for more than 20 years, yet they regularly face outdated technical infrastructures. That frustrates users who expect an exceptional customer experience with their online bank.
Inclusive Recruiting Will Bring More Women To Your IT Workforce
3 minute read
Historically, women have been an underutilized part of the work force, especially in STEM (science, technology, engineering and math). As more women consider fields such as information technology (IT), methods of recruiting and hiring should be examined and modified to make sure they’re effective for a more diverse population.
Why Strong Internal Messaging Is Key To Your HAI Prevention Plan
2 minute read
Healthcare-Associated Infections (HAIs) affect one in 25 patients according to the Center for Disease Control and Prevention. HAI prevention is one of the most effective ways health care facility managers can improve patient outcomes and decrease costs.
Is Your Diversity and Inclusion Program Age-Appropriate?
3 minute read
Aging is an uncomfortable topic that people have struggled to discuss since ancient times. That same discomfort exists in organizational diversity and inclusion (D&I) initiatives, too, and failing to face it head-on may result in age discrimination complaints. While many CEOs experience success with overall D&I programs, a PwC study found only 8 percent of CEOs target age-related D&I in their policies.