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Animated coins, computer and banking info
June 12, 2018

How Community Banks Can Sell Loans to Millennials

  • Posted By : Adam Hoover/
  • 0 comments /
  • Under : Advertising
4 minute read

Maybe it’s student loans, maybe it’s the rising cost of avocados, but millennials carry a lot of debt. About two-thirds have at least $10,000 in student debt alone, and one in four millennials with $30,000 or more in debt expect to take more than 20 years to pay it off, according to a survey by ORC International.

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customer experience
June 5, 2018

Banks Must Update Digital Infrastructure to Improve Customer Experience

  • Posted By : Adam Hoover/
  • 0 comments /
  • Under : Brand Development, Digital and Web
3 minute read

Consumers have been banking online for more than 20 years, yet they regularly face outdated technical infrastructures. That frustrates users who expect an exceptional customer experience with their online bank.

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educating utility customers
May 29, 2018

How Educating Utility Customers Makes Your Organization Stronger

  • Posted By : Jennifer Dzwonar, APR/
  • 0 comments /
  • Under : Advertising, Public Relations
3 minute read

Most utilities work very hard at customer service. But to further build trust and meet shared goals, utilities need to also educate customers on resource consumption and how it impacts their rates.

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Community bank crisis communications
May 15, 2018

The Crisis Communications Plan Every Community Bank Needs

  • Posted By : Jennifer Dzwonar, APR/
  • 0 comments /
  • Under : Public Relations
4 minute read

You know what to do if a break-in occurs at your bank, but today’s financial criminals work behind a computer. Cybersecurity continues to be a threat for financial institutions of all sizes, with some even calling it the top risk for banks in 2018.

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Regional Bank FinTech
May 8, 2018

How to Attract Millenials With Regional Bank FinTech

  • Posted By : Borshoff Staff/
  • 0 comments /
  • Under : Digital and Web
4 minute read

When it comes to banking, consumers want a frictionless experience, so it’s no wonder financial technology (FinTech) has pulled market share from regional banks. The majority of FinTech users are millennials, and regional banks can win these customers—some of whom have never opened an account with a legacy bank—with a combination of compelling marketing messages and technology investments.

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women in IT
May 1, 2018

Inclusive Recruiting Will Bring More Women To Your IT Workforce

  • Posted By : Katherine Coble, APR/
  • 0 comments /
  • Under : Brand Development
3 minute read

Historically, women have been an underutilized part of the work force, especially in STEM (science, technology, engineering and math). As more women consider fields such as information technology (IT), methods of recruiting and hiring should be examined and modified to make sure they’re effective for a more diverse population.

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information security
April 24, 2018

IT Is Not The First Line Of Defense. Employees Are.

  • Posted By : Stacy Sarault/
  • 0 comments /
  • Under : Public Relations
3 minute read

Gas. Electricity. Nuclear power. Water. When these vital plants and networks are damaged by storms and natural disasters, lives are disrupted, even lost. Utility companies work hard to maintain their equipment to reduce the amount of impact, but these acts of God aren’t preventable.

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HAI prevention
April 10, 2018

Why Strong Internal Messaging Is Key To Your HAI Prevention Plan

  • Posted By : Katherine Coble, APR/
  • 0 comments /
  • Under : Brand Development
2 minute read

Healthcare-Associated Infections (HAIs) affect one in 25 patients according to the Center for Disease Control and Prevention. HAI prevention is one of the most effective ways health care facility managers can improve patient outcomes and decrease costs.

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Age Discrimination
April 3, 2018

Is Your Diversity and Inclusion Program Age-Appropriate?

  • Posted By : Katherine Coble, APR/
  • 0 comments /
  • Under : Brand Development, Public Relations
3 minute read

Aging is an uncomfortable topic that people have struggled to discuss since ancient times. That same discomfort exists in organizational diversity and inclusion (D&I) initiatives, too, and failing to face it head-on may result in age discrimination complaints. While many CEOs experience success with overall D&I programs, a PwC study found only 8 percent of CEOs target age-related D&I in their policies.

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Inclusive Workplace Culture
March 27, 2018

A Diverse Workforce Demands An Inclusive Workplace Culture

  • Posted By : Katherine Coble, APR/
  • 0 comments /
  • Under : Brand Development
3 minute read

Diversity is incredibly important to a company’s workforce. Not only does it ensure that workforces reflect the populations they draw from, but it also helps drive innovation and supports revenue growth.

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