Community Relations Archives

March 8, 2023

Telling the Stories of Black Women and Girls

3 minute read

Occasionally, you meet someone and think, “Wow, that person is really going places.” You can see them rising in the ranks of our community’s corporate, political or leadership structure, or rising to a role in a national organization and making waves across the country. That was my reaction when I first heard Tamara Winfrey-Harris speak at a Women’s Fund of Central Indiana event. Her content and presentation style gave the feeling she breathed rarefied air, and we were blessed to be in her presence. There was no arrogance or ego, just the sense that we would all benefit from listening.

December 16, 2022

Small Businesses, Significant Connections

2 minute read

Small businesses are the backbone of our economy and often the best answer to our business needs. But studies show that one in five small businesses fail in their first year of business, and the numbers get worse over time. Many times, those failures happen because business owners are overwhelmed or underprepared to deal with the challenges of financial management, marketing, and labor challenges, especially among minority-owned, women-owned or first-time business owners.

August 1, 2022

Behind Every Successful PR Campaign is a Strong Client-Agency Partnership

2 minute read

At its core, public relations is about fostering and building relationships between organizations and their key stakeholders. We’ve achieved the greatest success in meeting our clients’ objectives when they embrace our agency as a true communications partner. And, just like any other relationship, if you invest the time, you’ll reap the benefits – and see the results from your PR agency. Here are just a few examples.

July 28, 2022

Disability Pride Month: My Journey

5 minute read

For three decades, Borshoff partnered with the Indiana Governor’s Council for People with Disabilities supporting its mission and initiatives through advocacy, education and promotional efforts. One of our keystone projects was Disability Awareness Month every March – a comprehensive and far-reaching statewide grassroots program, which garnered significant results in raising public awareness of disability issues. We are proud of our partnership with the Governor’s Council and have remained a close friend and strong supporter of the important work it is doing. Below is a blog by Kate Barrow, Executive Director, who shares her perspective on Disability Pride Month this July and the platform it provides for valuing people with disabilities and celebrating our differences. -Karen Alter, CEO, Borshoff

July 7, 2022

Igniting Employee Engagement Through Social Impact

2 minute read

Employee engagement is at an all-time low. The Great Resignation is taking its toll. As we move from pandemic to endemic stage, how do we recapture the culture and connection that we’ve lost in the workplace over the last two years?

March 15, 2021

Disability Awareness Month: Resources to help YOU co-create a more inclusive community

2 minute read

People with disabilities make up the largest minority in the United States. One in four adults lives with some type of disability. I actually have a learning disability, so I understand the experience of growing up struggling and fighting to adapt to learning and work environments that don’t create a safe or accessible experience for the way my brain functions.

September 28, 2020

Using Talents to Elevate Voices That Need to Be Heard

3 minute read

Aaron Scamihorn, senior art director at Borshoff, shares his talents to help elevate important voices as a way to inspire social progress.

August 24, 2020

Five Ways to Contribute to Equity Progress and Economic Recovery

3 minute read

Indy leaders Tamara Cypress and Bob Schultz were problem solvers well before the pandemic hit, but the dual challenges of COVID-19 and the racial justice crisis put their skills into overdrive, resulting in the creation of two new powerful entities: Black Businesses Matter/Indy Accompliceship and the Downtown Indy Recovery Taskforce.

July 27, 2020

Three Ways to Embed Corporate Social Responsibility Efforts Into Your Culture | Part II

2 minute read

In a recent post, we talked about why organizations should reexamine their Corporate Social Responsibility strategies to ensure they are authentic, meaningful, and resonant with employees. In this post, we share three ways to embed CSR efforts into your culture and sustain it over time.

July 24, 2020

Changing Mindsets and Behaviors Through Authentic Storytelling: Honoring the 30th Anniversary of the Americans with Disabilities Act

2 minute read

For over three decades, Borshoff has had the honor and pleasure to work with the Indiana Governor’s Council for People with Disabilities (GCPD) to educate and initiate behavior change toward people with disabilities. When we first started working with the Council in 1987, we set out to create an enduring platform that would mobilize grassroots advocacy and create awareness for people with disabilities. Every year since then, Borshoff has partnered with the GCPD to create a campaign for Disability Awareness Month in March throughout Indiana. To illustrate our approach in action, we’re sharing this year’s work and some helpful resources.

Small Businesses, Significant Connections

Behind Every Successful PR Campaign is a Strong Client-Agency Partnership

Disability Pride Month: My Journey

Igniting Employee Engagement Through Social Impact

Disability Awareness Month: Resources to help YOU co-create a more inclusive community

Five Ways to Contribute to Equity Progress and Economic Recovery

Three Ways to Embed Corporate Social Responsibility Efforts Into Your Culture | Part II

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