Jennifer Young Dzwonar, Katherine Coble, Karen Alter, and Jennifer Berry (left to right) traveled different paths to and within Borshoff, and each brings a distinct personality and skillset to the job. But all arrived at the same place: principals, partners, boss ladies, Borshoff owners.
It’s no secret that the advertising and public relations industry is lacking diversity. And, too often, diversity programs are given lip service. Business leadership adds a policy, makes a hire, or gives a speech. They think cultivating a diverse workforce means simply opening your mind to the idea of a larger pool of employees. Those leaders forget building a business that is truly diverse takes work. It takes a plan. It takes action.
As the majority of the country sets fire to their NCAA brackets, let’s think about how you can inspire people to hop on board your brandwagon.
No matter what your seeding is in the eyes of customers.
Learn more about our virtual content series for professionals seeking to connect and learn from their peers.
- Flip Your Focus: The Value of “Internal First” Crisis Communication Strategies
- ShoffChats: Where Do Humans and AI Intersect? A Content Strategy Discussion
- ShoffChats: Space, Togetherness and Publicness in a Post-Pandemic World
- ShoffChats: Creating Connections with Donors Through Story
- Connecting With Humans – Using Robots