As recent as a few weeks ago, we were still talking about going “back to normal.” But as we’ve learned and observed alongside our clients and our own staff, it’s obvious that work life and culture as we know it have been forever changed. We will “go back,” just not to normal.Read More
Is it possible to plan for a pandemic? A few months ago, I would’ve answered this question differently than I would today. As experts in crisis planning and communication, we have always had a robust plan of our own if a crisis should strike. When we moved to our new office in 2017, we needed to update the plan and decided to add pandemic protocols. I must admit at the time, I didn’t think we’d ever have to activate this section. Then, COVID-19 happened. And just like every business, our plan went into action.Read More
“In any moment of decision, the best thing you can do is the right thing, the next best thing is the wrong thing, and the worst thing is nothing.” – Teddy Roosevelt In this time of almost unprecedented global crisis, I have been consistently amazed at the creative responses coming from individuals, companies, organizations and communities. When the going got tough, lots of people got going in ways that weren’t predictable.Read More
4 minute read
Five years ago, I was invited to join Borshoff’s ownership group. While I had managed teams and been a “boss” before this point, becoming an owner caused a major shift in my responsibility. Each year I was less involved in “doing the work” and more involved in leading the teams that do the work. As I struggled to focus more on people, one of the best books I could have read was Radical Candor by Kim Scott. Scott taught me what good feedback looks like and how to deliver it effectively. But the real gift is that she taught me what being a boss is really all about.
3 minute read
I was heading to Portland, OR for Hood to Coast, a 199-mile relay race, when I realized I was flying across the country to do two things that exhaust me – run and meet new people. In addition to running, I was joining 11 strangers for two days, spending many sweaty hours together in a van.
2 minute read
Aligning a company’s sales strategy across departments is no longer just a good idea, it’s imperative to driving sustainable revenue. It’s crucial to ensure everyone in your organization is working together to create the best customer experience. Removing any disconnect and creating a sense of purpose also creates accountability and improved collaboration.
3 minute read
Historically, women have been an underutilized part of the work force, especially in STEM (science, technology, engineering and math). As more women consider fields such as information technology (IT), methods of recruiting and hiring should be examined and modified to make sure they’re effective for a more diverse population.
3 minute read
Gas. Electricity. Nuclear power. Water. When these vital plants and networks are damaged by storms and natural disasters, lives are disrupted, even lost. Utility companies work hard to maintain their equipment to reduce the amount of impact, but these acts of God aren’t preventable.