EVANSVILLE WATER & SEWER UTILITY

Raising rates, not tempers.

We developed the Renew Evansville brand to help Evansville Water & Sewer Utility inform the community about complex issues — such as water main breaks and sewer main collapses — and justify the need for substantial rate increases.

The project required buy-in from elected officials and 69,000 customers, so we started building trust by involving the public from the start. During the development of the long-term sewer control plan, we helped EWSU assemble a Citizens Action Committee to maintain a constant connection to the local community.

Throughout the outreach campaign, we organized public meetings in each of the city’s wards and a virtual meeting using #askEWSU to field questions and gain valuable community support. Local elected officials and neighborhood associations were invited to smaller presentations that addressed concerns unique to a city block or area of town.

Healthcare
Customers and media alike praised the Utility for its thorough and transparent communications.

Check out more work.

Work


333 N. Alabama Street
Suite 300
Indianapolis, IN 46204
ask@borshoff.biz
317-631-6400

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