Borshoff’s Next Chapter
3 minute read
When long-time Borshoff managing principal Susan Matthews announced she’d be retiring in the summer of 2015, we started thinking about our next chapter.
How To Land A Borshoff Internship
3 minute read
If you think our spring public relations internship might be right for you, check out these insider tips before you apply. (And if you plan to apply, keep in mind that the application deadline is October 14!)
Diversity Is More Than An Initiative. Diversity Is An Advantage.
2 minute read
It’s no secret that the advertising and public relations industry is lacking diversity. And, too often, diversity programs are given lip service. Business leadership adds a policy, makes a hire, or gives a speech. They think cultivating a diverse workforce means simply opening your mind to the idea of a larger pool of employees. Those leaders forget building a business that is truly diverse takes work. It takes a plan. It takes action.
Renewing Evansville’s Infrastructure
1 minute read
It’s been a busy year for the Evansville Water and Sewer Utility account team.
The State Of The Real Estate
1 minute read
Tucker wanted to motivate their sales associates with a monthly update of homebuying facts, figures and trends. We designed an eye-catching infographic with serious curb appeal.
Find Your Brand’s Cinderella Story
2 minute read
As the majority of the country sets fire to their NCAA brackets, let’s think about how you can inspire people to hop on board your brandwagon.
No matter what your seeding is in the eyes of customers.
What To Expect When You Need Media Relations Help
2 minute read
Executing a media relations strategy is a lot like any new marketing campaign – it requires research, planning, execution and evaluation. Here are five things I’d tell anyone seeking the media relations expertise of Borshoff.
Taking The Long View
2 minute read
It’s fairly well documented that early childhood education has a lasting, positive impact on a child’s success in life.
Leap Day 2016 Is Officially “Make the Leap” Day In Indy
1 minute read
INDIANAPOLIS – Mayor Joe Hogsett, together with Jump IN for Healthy Kids, has officially declared Feb. 29, 2016, (Leap Day) as “Make the Leap for Healthy Kids Day.”
Jeff Morris Promoted To Vice President
Borshoff has named Jeff Morris a vice president in addition to his role as one of the agency’s creative directors.