3 Questions To Ask Before Planning A New Website
3 minute read
You think you need a website that does a million things. You need it to warehouse every piece of information about your company while making each department and function feels like it’s given equal time and attention. Most importantly, you need it built fast.
Unless you don’t.
Why You Should Arm All Employees with Marketing Messages and Sales Strategies
2 minute read
Aligning a company’s sales strategy across departments is no longer just a good idea, it’s imperative to driving sustainable revenue. It’s crucial to ensure everyone in your organization is working together to create the best customer experience. Removing any disconnect and creating a sense of purpose also creates accountability and improved collaboration.
How Community Banks Can Sell Loans to Millennials
4 minute read
Maybe it’s student loans, maybe it’s the rising cost of avocados, but millennials carry a lot of debt. About two-thirds have at least $10,000 in student debt alone, and one in four millennials with $30,000 or more in debt expect to take more than 20 years to pay it off, according to a survey by ORC International.
Banks Must Update Digital Infrastructure to Improve Customer Experience
3 minute read
Consumers have been banking online for more than 20 years, yet they regularly face outdated technical infrastructures. That frustrates users who expect an exceptional customer experience with their online bank.
How Educating Utility Customers Makes Your Organization Stronger
3 minute read
Most utilities work very hard at customer service. But to further build trust and meet shared goals, utilities need to also educate customers on resource consumption and how it impacts their rates.
The Key to Happy Utility Customers? Initiative
3 minute read
When running an electricity, gas or water company, customers generally don’t think of you or reach out to you unless they’re discouraged and having problems.
The Crisis Communications Plan Every Community Bank Needs
4 minute read
You know what to do if a break-in occurs at your bank, but today’s financial criminals work behind a computer. Cybersecurity continues to be a threat for financial institutions of all sizes, with some even calling it the top risk for banks in 2018.
How to Attract Millenials With Regional Bank FinTech
4 minute read
When it comes to banking, consumers want a frictionless experience, so it’s no wonder financial technology (FinTech) has pulled market share from regional banks. The majority of FinTech users are millennials, and regional banks can win these customers—some of whom have never opened an account with a legacy bank—with a combination of compelling marketing messages and technology investments.